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Post by jmcnulty on Jul 13, 2020 12:06:12 GMT
Word of mouth remains a potent tool in the world of marketing, yet its role has since been surpassed by online reviews. It’s not too much of an exaggeration to say that online reviews are probably what stand between success and failure for your business. If you need hard statistics, just consider the following;
90% of consumers consult online reviews before making purchase. 84% of them trust them. A bump in one star on Yelp translates into an increase in profit of between 5 and 9% for your business. Companies that have positive star ratings in their Google Ads and in their Product Listing Ads get a CTR boost of up 17%.
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